Business Intelligence (BI) Software Tools with Examples
Business intelligence (BI) is a technology-driven process for analyzing data and presenting it in a way that helps business users make better decisions. The goal of business intelligence is to support better business decision making by providing timely, accurate and relevant information to business users.
Business intelligence can be used to support a variety of business decisions, such as identifying new business opportunities, optimizing marketing campaigns, improving financial performance, and improving operations.
BI systems can provide business users with access to up-to-date information that can be used to make informed decisions. BI systems can also help business users identify trends and patterns in data that can be used to make better business decisions.
Business intelligence is a key component of enterprise information management (EIM). EIM is a process for managing and using enterprise data to support business decisions.
Types of Business Intelligence Tools
There are a variety of business intelligence tools and technologies that can be used to support business decision making. Some common business intelligence tools include:
Data warehouses and data marts: Data warehouses and data marts are used to store and manage business data. Data warehouses can be used to support business intelligence activities by providing business users with access to up-to-date information. Data marts can be used to support business intelligence activities by providing business users with access to specific subsets of data.
Online analytical processing (OLAP): OLAP is a business intelligence technology that is used to analyze business data. OLAP tools can be used to support business decision making by providing business users with access to information that can be analyzed from different perspectives.
Data mining: Data mining is a business intelligence technology that is used to uncover patterns and trends in data. Data mining tools can be used to support business decision making by providing business users with access to information that can be used to make better decisions.
Reporting and analytics: Reporting and analytics tools are used to generate reports and analyze business data. Reporting and analytics tools can be used to support business decision making by providing business users with access to information that can be used to make better decisions.
Business intelligence platforms: Business intelligence platforms are used to manage and access business data and business intelligence tools. Business intelligence platforms can be used to support business decision making by providing business users with access to information that can be used to make better decisions.